A high-quality ticket management system should simplify online ticket sales and traveller reservations, with key features like:
- Centralised calendar to track ticket sales and reservation details.
- Online booking engine widget for 24/7 ticket sales on your website.
- Automated availability and capacity management to prevent overselling.
- Channel management to sell tickets through online travel agencies (OTAs), travel agents, or other travel partners.
- Product management to bundle tickets, create combo offers, and include add-ons.
- Mobile tickets and scanning tools for seamless customer check-ins.
Many systems also include back-office tools like CRM for customer management, automated email communications, and business intelligence reporting to track revenue and sales performance.
To help you compare options, we’ve compiled a list of the most popular ticketing systems for visitor attractions:
We offer a 14-day free trial (no credit card required) for new customers to explore Bókun and see if it’s the right fit.
1. Bókun
All-in-one ticketing & operations management system for the travel industry
Bókun offers advanced ticketing systems designed for tour operators, attractions, and the travel industry. You can choose from two flexible solutions:
- An all-in-one operating system with a complete toolset for booking management, channel management, resource allocation, and customer engagement. With scalable packages for businesses of every size, our system grows alongside your operations.
- An independent channel manager module that integrates with your existing restech systems, expanding your distribution network, centralising bookings, and automating availability updates.
This guide focuses on our all-in-one solution. If you’re interested in our channel manager module, please schedule a free demo with our team.
As part of the Tripadvisor family, Bókun provides exclusive access to industry-leading partnerships with Viator, GetYourGuide, and Google Things to do — connecting your business to a vast network of travellers to grow your market reach and customer base.
Our ticketing system’s comprehensive suite of features streamlines operations while actively driving business growth and revenue potential:
- Booking engine widgets allow customers to easily purchase visitor passes or event tickets online, 24/7.
- Booking management calendars and back-office tools keep you organised and free up admin time for more value-adding activities.
- Channel management, connections with 50+ global OTAs, and Bókun Marketplace let you expand your distribution network and sell tickets through online sales channels and travel partners.
- Product management helps you host engaging events and experiences, giving customers more reasons to visit.
- Resource management optimises utilisation and proactively schedules staff.
- CRM, automated communications, and customer portals simplify the booking experience for customers.
- Mobile tickets and check-in tools ensure a seamless visitor experience from start to finish.
- Business intelligence reporting provides insights into customer behaviour, top-performing sales channels, seasonal trends, and more — helping you refine growth strategies and steer your business in the right direction.
We strive to make Bókun accessible to all business owners with user-friendly, intuitive features, budget-friendly packages, and the lowest booking fees (1% to 1.5%).
Bókun’s ticketing systems earn an exceptional 4.8-star rating on software review sites. We work with small one- and two-person teams, B2B businesses, enterprises, nonprofits, and more.
All new customers get a 14-day free trial to explore our platform.
In the next sections, we’ll review Bókun’s core features so you can get a sneak peek.
Bókun booking management
Bókun’s ticketing management module provides all of the tools to:
- Sell tickets online directly from your website.
- Track and manage all ticket sales in a central calendar.
- Automate real-time availability management.
Our online booking engine widget is compatible with all website builders and can be embedded on your site in just a few clicks, making it easy for customers to book reservations and purchase tickets online.
Our booking engine widget is carefully crafted to guide customers through the checkout process and prevent abandoned carts. We integrate with dozens of popular payment processing systems — PayPal, Apple Pay, Google Pay, Raypd, Klarna, Worldpay, Braintree, and more — so customers can complete their purchase with their preferred provider.
Note: We also offer a one-click website builder for attractions that haven’t digitised their business yet. You can create a custom website in less than an hour (we’ve even written a guide on how to design your booking website), and we cover all charges to secure your website name and publish your site live.
You can monitor all ticket sales and reservations — from your website, OTAs, and partners — through Bókun’s central booking calendar.
The Bókun calendar aggregates all ticket sales so you can manage everything in one place. Track daily visitor numbers, see if customers purchase tickets for the events or experiences you’re hosting, and view all customer and reservation details.
The Bókun calendar also offers convenient tools for availability management, reservation edits, and assigning staff to experiences.
Our real-time availability management feature detects new bookings and updates all connected calendars as reservations come in. It blocks new ticket sales when capacity is reached and prevents overbookings during events.
This saves office managers from having to manually check each calendar and update availability every time a new ticket is sold.
Channel management & Marketplace
Our booking management module solves a primary concern voiced by many visitor services managers during our consultations: the need for customers to purchase tickets online in advance, preventing long lines and dissatisfied visitors.
But Bókun goes beyond the basics of standard ticketing systems with several powerful tools designed to help you reach more travellers and drive business growth. These include:
- Integrations with 50+ global OTAs and Bókun’s Sales Tools tab, where you can easily connect or disconnect OTAs at any time.
- Connections with niche OTAs to help you target specific audiences that match your experiences and offerings, getting you in front of the right people.
- A robust distribution network through Bókun Marketplace, which connects over 27,000 businesses in the travel industry. Here, attraction managers can establish mutually beneficial partnerships, partner with resellers to earn new bookings, resell suppliers’ experiences for commissions, or create packages with partners.
Our OTA partnerships offer exclusive perks:
- We waive Bókun booking fees on Viator reservations and provide free annual subscription checks (12, 24, or 48, depending on your package). Viator users can auto-import products to Bókun, skipping the setup on our platform.
- We offer best-in-class API performance on GetYourGuide’s website, and our customers see better visibility when promoting tours here.
- The Google Things to do connection lets customers instantly enrol in Google’s OTA and avoid the lengthy application process.
We provide endless opportunities to expand your online reach, with no limits on sales channels or partner contracts.
Our system equips you with all the tools to manage sales channels and contracts, refine your strategy, and track success — so you can make informed decisions every step of the way.
To see how some of our customers leverage OTAs and partnerships to drive business expansion, check out our case studies below:
- How Venice Tours achieved a 400% revenue increase through the Bókun Marketplace
- How Tour Marbella pulls in 54% of bookings through Bókun Marketplace connections
- How the diving centre saw a 40% surge in bookings with Bókun
Bókun Experiences manager
The Bókun Experiences tab provides all the tools to:
- Design and sell visitor passes for travellers to purchase before their visit.
- Create listings for events like concerts, camps, and other experiences.
- Set hours, availability, minimum/maximum capacities, and booking preferences.
- Track inventory, specify required resources for events and experiences, and assign allocation rules to optimise resource usage.
- Set pricing rules for general passes and events.
- Offer add-ons for customers to enhance their visit.
- Create combo packages (e.g., a general day pass and evening event access).
- Link with Tripadvisor to display reviews on your site.
Best of all? The product builder walks you through the steps to design passes and listings and manage all the fine details. You can even create templates to speed up the process when promoting future events or experiences.
Take a look at our product builder and its fields below:
Bókun CRM & customer management tools
Bókun sets itself apart from standard ticketing systems by offering integrated CRM and customer management tools, allowing you to manage customer communications alongside tickets and day-of experiences.
The CRM captures new customer information when visitors contact you or begin the booking process — storing names, email addresses, booking details, and any other information provided. All data is organised in a contact list for easy reference.
As an added bonus, our all-in-one approach reduces redundant software costs.
We back our CRM with an automated communications tool that sends confirmation emails, mobile tickets, visit reminders, follow-ups, review or referral requests, abandoned cart emails, discount codes, and more.
We provide a gallery of customisable templates that can be scheduled, along with the option to add your own templates to support your email marketing campaigns.
Read more: Best CRM systems for tour operators
Bókun provides a user-friendly customer portal where travellers can:
- View upcoming reservations and booking history
- Purchase add-ons to enhance their visit
- Modify or cancel reservations directly, without needing to contact your team
For reschedules or cancellations, Bókun automatically sends a new confirmation email, updates your internal booking calendar, and notifies staff about the changes, so everyone is on the same page.
Bókun check-in tools
Bókun supports day-of experiences and arrivals with convenient mobile tickets (you can design these with QR or bar codes) and fast ticket-scanning tools.
You can access these features on desktop or mobile apps to provide customers with multiple check-in locations. For example, customers could check in at the visitor’s services desk, or employees can access ticket scanning tools from Bókun mobile apps to scan customers in from various checkpoints.
We provide mobile apps for iOS and Android, offering access to the Bókun booking calendar and check-in tools so field guides can monitor bookings, manage arrivals, and track no-shows.
Bókun reporting dashboard
Bókun includes a native reporting suite with reports to measure ticket sales and revenue across multiple categories. For example, you can:
- See ticket volume by period to identify slow and busy seasons.
- Measure event sales to understand which types of experiences attract visitors.
- Analyze sales channel and partner performance to see where you earn the most business.
We also provide reports to help you learn more about your customer base—whether you attract more families, groups, couples, solo travellers, etc.
You can use these reporting insights to promote business growth and enhance customer experiences. For example, you can:
- Add more staff during busy months or prepare for slow seasons by offering new experiences (and identifying the best types to plan).
- Invest in the sales channels or partners that drive the most ticket sales.
- Refine marketing strategies to target your ideal audiences more effectively.
We also offer a more advanced reporting module in the Bókun app store.
Bókun packages & getting started
Our START plan includes all of the features reviewed in our guide. It’s the most popular choice for visitor attractions looking to manage ticket sales, streamline operations, and drive effective growth.
The START plan costs just $49/month with 1.5% booking fees. There are no charges for adding offline reservations, and we waive Bókun booking fees on Viator sales.
We also offer:
- The Bókun app store: Where you can purchase additional modules that support our core features, including an advanced reporting suite (mentioned above), a tip management tool, SMS messaging apps, and more.
- An upgraded PLUS package: This includes Agent Portals, Zapier access, onboarding support, and an annual review with a Bókun expert. This package costs $149/month with 1.25% booking fees.
- An enterprise PREMIUM package: Designed for high-volume businesses, it includes everything in START and PLUS, along with advanced features like sub-vendor management. This package costs $499/month with 1% booking fees.
We also provide a standalone channel manager solution for teams with an existing restech system that want to expand their reach. (You can schedule a demo for this solution here.)
Bókun offers flexible solutions for all team sizes, and our platform scales with your business as you grow. You’ll never need to migrate ticketing systems — Bókun adapts and optimises to fit your evolving needs.
You can compare Bókun packages, or kick off your 14-day free trial (no credit card required).
2. RocketRez
RocketRez is a modern ticketing system with a complete toolset to help attractions organise operations, sell more tickets, and elevate visitor experiences. It’s particularly popular with mid-size and fast-growing teams due to its revenue-boosting functionality:
- Features to encourage upselling, like add-ons, memberships, or combo products.
- Tools to sell and manage food, beverages, and merchandise.
- Dynamic pricing to increase revenue by automatically optimising your rates.
Users say, “What sets RocketRez apart is its comprehensive capability to handle ticketing, retail, and food and beverage sales all in one platform. This all-in-one solution simplifies our operations, saving us time and reducing complexity.”
The platform also includes a detailed reporting dashboard that appeals to growth-focused attraction operators looking to improve decision-making. It shows real-time data on sales, visitor numbers, and marketing campaign performance. Plus, it allows you to drill down into customer details and marketing initiatives to pinpoint successes and create more effective campaigns.
RocketRez improves traveller experiences with mobile tickets, contactless entry options, capacity management, and even timed entry to space out arrivals and avoid congested check-ins.
RocketRez earns a 4.4-star rating on user review sites, and users compliment everything from ease of set-up to customer support. Users say it has been a game-changer in transforming business operations and customer experiences. However, negative reviews of RocketRez consistently mention reporting issues, and some users note limited customisation options.
Check out more RocketRez reviews here.
Notable features
- Online ticketing engine widget
- Ticketing management
- Custom rules to manage the ticketing process
- Capacity management
- Channel management
- POS
- Self-service kiosks
- Ticket scanning
- Reporting dashboard
Pricing
You must schedule a demo with the RocketRez team to learn more about pricing options.
3. TicketingHub
TicketingHub is a comprehensive ticketing solution designed for large-scale visitor attractions. The platform’s toolset simplifies the complex ticketing needs of major attractions and provides advanced features, like global payment processing tools and powerful multi-currency support, for international businesses.
TicketingHub stands out for its subscription-free pricing model. It only charges booking fees — approximately 3% per booking, which puts it in the moderate range for industry booking fees.
TicketingHub’s pricing model makes it particularly appealing for attractions looking to avoid fixed monthly costs. However, visitor attractions with expensive entry fees or experiences may prefer a ticketing system with lower fees.
While TicketingHub can be an affordable option for some visitor attractions, users warn of initial complexity and say the platform can be tricky to learn. They also cite limitations in customisation and integration options.
Find more TicketingHub reviews here.
Notable features
- Online ticketing engine widget
- Availability management
- Waitlists
- Channel management
- Reseller network
- Team management
- CRM & automated communications
- Customer portals
- Multi-currency support
- POS integrations
- Reporting dashboard
Pricing
TicketingHub charges a 3% booking fee per online ticket sold (from your website, OTAs, and partner sites).
4. ROLLER
The next name on our list, ROLLER, offers an advanced ticketing system, point-of-sale, and guest experience management in one unified platform.
ROLLER works with large-scale attractions and activity-based businesses, but it’s especially well-suited for medium and large attractions offering multiple services beyond just entry tickets. This includes trampoline parks, escape rooms, theme parks, water parks, and entertainment centres that provide retail, food, and various activities in one location.
Users like ROLLER because it’s built to handle nearly everything a visitor attraction needs to run smoothly and connect all areas of business. The system manages online bookings, in-person ticket and merchandise sales, food and beverage purchases, and even locker or equipment rentals. This means your staff doesn’t need to juggle multiple systems to manage daily operations, giving you a complete view of your business performance.
ROLLER creates a seamless experience for guests with features like self-service kiosks, mobile tickets, and a dedicated guest app (where customers can join virtual queues and sign digital waivers before arrival).
ROLLER earns an impressive 4.4 stars on review sites for its comprehensive toolset and helpful customer support team. However, users say this platform can be challenging to learn and use, so expect longer implementation times.
Find more ROLLER reviews here.
Notable features
- Online ticketing engine widget
- Booking management
- Availability & capacity management
- Channel management
- Membership management
- Party booking management
- POS & online payment integrations
- Options to sell gift cards
- Self-service kiosks
- Digital waivers
- Online food & beverage sale management
- CRM
- API
- Reporting dashboard
Pricing
ROLLER offers plans for all business sizes but doesn’t disclose pricing online. To learn more, you must contact ROLLER’s team.
5. Anchor
Anchor is an all-in-one ticketing system built for visitor attractions to sell tickets hassle-free online. It handles everything from initial ticket sales to food, beverage, and merch sales, capacity management, and revenue reporting.
Anchor stands out for its ability to streamline the entire visitor journey: travelers can easily book reservations online and skip long lines with digital tickets. You can even send automated emails or SMS messages before and after their visit. The platform boosts revenue by making it easy to sell add-ons (like special experiences or food vouchers) during the booking process.
For attraction managers, Anchor provides a clean dashboard showing exactly how your attraction is performing — how many tickets you’re selling, when people are visiting, and which ticket types are most popular. You don’t need to consolidate data across multiple reports or switch between different reporting systems.
It also offers multi-location tools to manage ticket sales and back-office processes across numerous venues.
Anchor is particularly well-suited for multi-location attractions or teams seeking a modern, mobile-friendly system that doesn’t require a technical team to set up and run. Whether you’re a smaller single-location center or managing multiple attractions, it’s designed to grow with your business.
The downside of Anchor is their high booking fees. Some teams can get away with the basic package and take advantage of the more reasonable 4% fees, but once you get into higher pricing tiers, fees become costly. Anchor charges some of the highest booking fees we’ve seen to date.
Another con is that there’s limited user feedback on the platform, though one review rates the solution five stars. You can find the Capterra profile here.
Notable features
- Online itinerary booking portal
- Ticket inventory management
- Ticket scanning tools
- Channel management
- CRM integrations & automated communications
- Automation for markups, refunds, cancellations, or commission
- API
- WordPress website
- Food & Beverage POS
- Merchandise POS
- Reporting dashboard
Pricing
Anchor offers:
- Standard package: 4% booking fees for online tickets. Includes basic features but excludes essentials like channel management, API, and kiosks.
- Premium package: 7% booking fees for online sales and $1 per ticket on APIs. Includes most features but excludes CRM integrations and tools like the Food & Beverage POS.
- Anchor Platinum package: 9% booking fees for online sales, 50¢ per API ticket, and 1% from food and beverage sales. Includes all features and API access.
6. vivenu
Vivenu is an advanced ticketing and 360° guest management platform for attractions like visitor centres. It works with businesses large and small worldwide, offering a customisable, cost-effective solution.
Vivenu’s toolset lets you manage, monitor, and report on online ticket sales. It essentially offers a virtual box office you can control, with all the data about your visitors accessible whenever you need it. The system handles the technical parts of processing payments and delivering tickets, while allowing you to configure settings as needed.
You can enable customers to book with you online, track the number of tickets you sell in real time, and analyse sales performance to identify wins and losses. It also offers unique extras like RFID technology to support customer experiences.
Vivenu’s platform is known for its flexibility and ease of use. You can easily create a custom ticket sales page for your website and get into advanced settings, like specifying pricing rules (like discounts for children or seniors). You don’t need a tech expert to take advantage of the features. Vivenu offers a user-friendly dashboard where you can navigate from feature to feature and manage most operational tasks yourself.
That said, there is not much user feedback on vivenu, and the data we can find doesn’t paint them in the best light as they only have a 2.6/5 rating on Trustpilot.
Notable features
- Online ticketing engine widget
- Booking management
- Options to sell memberships & season passes
- Channel management
- Reseller network
- Mobile tickets & custom ticket designs
- Self-service kiosks
- RFID technology
- Integrations & API
- Reporting dashboard
Pricing
You must get in touch with vivenu’s team for more pricing information.
7. Centaman
The Centaman brand has been serving attractions for over 30 years with comprehensive ticketing software to manage all aspects of operations. The software is designed for larger attractions like zoos, aquariums, museums, and theme parks, but the brand also works with visitor centres.
Centaman’s platform is particularly well-suited for established visitor attractions with complex operational needs; it stands out for its integrations and customisation options to support varying (and evolving) business needs.
The system handles everything from online and at-the-gate ticket sales to membership management, retail point-of-sale, and even education program bookings. It’s particularly strong for attractions that offer memberships or annual passes or have complex admission options (beyond basic ticket sales).
Centaman’s toolset also promotes a smooth customer experience with features like mobile tickets, self-service kiosks, and the ability to book specific time slots. The system supports contactless entry through QR codes or RFID wristbands, which can help streamline check-ins and avoid lines during busy periods.
While the platform has numerous advanced features and may present an initial learning curve, Centaman’s solution is built on decades of experience working with attractions and addresses the specific challenges these venues face.
However, it’s worth noting that Centaman hasn’t received much recent user feedback, with reviews dating back to 2019. The most recent reviews average 1.5/5 stars and you can read those reviews here.
Notable features
- Online store to sell tickets, gift cards, memberships, group sales, tours, birthday parties, retail, & more
- Ticket management
- Capacity monitoring
- Product management to sell tickets for special events
- Channel management
- Resellers
- Self-service kiosks
- Dynamic pricing & options to offer discounts
- POS
- Invoicing
- Digital waivers
- Ticket scanning tools (supports barcode tickets, RFID wristbands, mobile tickets, and printed tickets)
- Turnstile integrations
- Reporting dashboard
Pricing
Centaman doesn’t publicly share pricing; you must request a demo to learn more.
8. Booking Boss
Booking Boss is a cloud-based ticketing system specifically designed for tours, attractions, and activity providers. The solution is primarily popular with smaller attractions but can scale with enterprises and international businesses (offering convenient multi-location and multi-currency tools).
Booking Boss stands out for its adaptability and features that get you in front of new audiences. Whether you’re selling general visitor passes or running scheduled experiences, like guided tours or shows, the system can handle your booking needs. It’s particularly strong at helping you sell through multiple channels, boasting OTA connections and a reseller network.
To support back-office processes, Booking Boss provides real-time analytics about sales and visitor numbers, automated guest emails, and tools to manage capacities. The platform also makes creating special promotions, bundles, or seasonal discounts easy.
On the customer side, Booking Boss simplifies ticketing so customers can reserve spots online anytime. The platform also provides portals, mobile tickets, and ticket scanning to support day-of check-ins.
Although Booking Boss has earned glowing customer reviews with a 4.5-star rating, it’s important to note that the most recent reviews are from 2015—over a decade ago! If you’re interested in this option, we recommend reaching out to the team to get updated information on the platform, customer support, and current features.
Find Booking Boss reviews here.
Notable features
- Online ticketing engine widget
- Options to book parties, field trips, & events
- Membership management
- Capacity management
- Channel management
- Resellers
- Agent portals
- POS
- Self-service kiosks
- Reporting dashboard
Pricing
Booking Boss doesn’t share pricing online; you must contact them for a demo to learn more.
9. Green 4 Solutions
The last option on our list, Green 4 Solutions, offers a comprehensive ticketing and customer relationship management (CRM) system that puts customer data at the heart of everything. It’s more than just a solution to sell tickets — it’s designed to help attractions build stronger relationships with their visitors through strategic data analysis.
Green 4 Solutions is unique for its powerful CRM capabilities, deeply integrated with the ticketing system. Every visitor interaction — from buying tickets to making day-of purchases — is recorded in Green 4 Solution’s central solution. This helps you understand your visitors better and create more personalised marketing campaigns.
Attraction managers also appreciate Green 4 Solution’s comprehensive reporting tools. The platform makes it easy to segment audiences and send targeted communications based on past booking history, spending patterns, or demographic information.
The platform then includes tools to offer customers a smooth booking experience. Customers can purchase tickets, food, beverages, and merchandise online, from any device, or on-site. The system also supports different ticket types, memberships, and season passes, and it can handle group bookings and corporate events.
Green 4 Solutions suits attractions looking to build long-term visitor loyalty through data-driven marketing strategies. It appears especially strong for attractions that offer memberships or season passes and want to develop ongoing relationships with their visitors (rather than just one-time transactions).
Green 4 Solutions hasn’t received any user reviews that we can find online. If you’re interested in this option, we suggest contacting the Green 4 Solutions team to learn more.
Notable features
- Online ticketing engine widget
- Options for customers to pre-buy food & beverages
- Mobile tickets
- POS
- CRM
- Integrations & API
- Reporting dashboard
Pricing
You must contact Green 4 Solution’s team to learn more about pricing.
Getting started with Bókun
Bókun’s ticketing system is designed for visitor attractions of all sizes. Our tools are built based on real feedback from attraction operators, focusing on the things that make your day-to-day operations run smoothly.
Our platform handles everything — from online ticket sales and capacity management to creating seamless visitor experiences. It’s intuitive, so you can get started quickly without needing a technical team. And as your attraction grows, our system grows with you, providing the tools you need every step of the way.
Join the thousands of attractions worldwide who trust Bókun for their ticketing needs. Start your 14-day free trial today.
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