Traditional online scheduling software lets you enable direct website bookings, set availability, and view new bookings in an organised calendar. However, tour operators need more than basic booking management software to support day-to-day operations and drive business growth.
That’s where modern tour operator software comes in. These innovative, all-in-one platforms are built specifically for travel businesses like yours, combining easy-to-use booking features with powerful tools to help you thrive.
Think of these solutions as your business command centre that helps you:
- Explore digital sales channels and sell across multiple platforms, from your website to major travel OTAs, ensuring your tours are visible wherever travellers are looking.
- Build strong relationships with travel partners and agents, creating opportunities to fill your calendar and add revenue streams.
- Keep track of all your equipment and supplies for tours.
- Coordinate your tour guides to ensure the right people are in the right place at the right time.
- Get clear insights into your bookings and revenue with detailed reports that help you make smart growth decisions.
- Offer unforgettable experiences to earn more positive reviews and repeat customers.
Without further ado, let’s dive into the best tour operator software with advanced scheduling and booking management tools. We cover solutions for all business sizes, with each review detailing the brand, features, pricing, and links for more information.
To learn more about Bókun, keep reading or start a 14-day free trial — no credit card required.
1. Bókun
Scalable tour scheduling software with a complete toolkit to manage business operations
Bókun is your all-in-one operating system for managing a successful and ever-flourishing tour company.
We’re a Tripadvisor brand backed by a decade of experience in the travel industry. We’ve developed Bókun with advanced tools to support all business areas — from booking management to resource optimisation and profitability reporting — and partnered with leading OTAs, Viator and GetYourGuide, to earn you cost-saving perks when growing your business via online channels.
Bókun is intuitive and easy to learn, so anybody can take advantage of our platform’s (many) benefits. We offer industry-leading flexible pricing with super-low booking fees of 1.5% — making Bókun accessible for even the smallest teams.
We offer all new customers a 14-day free trial (no credit card required!) to explore our platform’s toolset and see firsthand how Bókun supports their business. Start your journey with Bókun here.
That said, we also review our core features in the following sections so you can get a sneak peek at how Bókun works.
Bókun Booking Management Module
Let’s first discuss our booking management module, including the tools for enabling direct website bookings and the Bókun booking calendar.
The Bókun online booking engine widget is available for teams that already have a website. You can copy the widget code and embed it on your site in a few clicks.
Our online booking engine is optimised to improve the booking experience and encourage travellers through the checkout flow. We integrate with dozens of payment processing tools (like Apple Pay, Google Pay, PayPal, Stripe, Klarna, Worldpay, Braintree, etc.) so you can offer customers an array of secure payment options — helping to secure bookings and avoid abandoned carts.
Teams that have yet to digitise their business can use our tour operator website builder to design a branded booking website and sell tours online. We provide a gallery of website templates, so you can choose your favourite design and begin building (we’ve written a guide on the steps to do this here).
Our one-click website builder is user-friendly, with drag-and-drop features to pull in images, text boxes, brand logos, custom colours, and more. It doesn’t require coding knowledge, though we also offer more advanced tools for teams wanting to make deeper customisations.
The next key feature is the Bókun booking calendar — your hub for reservation and availability management.
All new bookings — from your website, OTAs, and partner sites (more on these below) — are routed to this calendar. This calendar then acts as the source of truth to automate availability management; it updates all connected sites and sales channels in real-time, as new reservations roll in, to block slots and prevent double bookings.
This calendar also has convenient tools for managing departures and updating availability on the fly. For example, you can assign guides to tours and modify (or cancel) bookings.
You can learn more about these tools in our client case studies below:
- How Railbiking in Greece doubled bookings within a year by turning their website into a bookable one.
- How the Diving Centre saw a 40% surge in bookings with Bókun.
- How REDRIB Experiences went from a startup to a 5-star company with 89% direct online bookings.
Bókun Channel Management & OTA Partnerships
Bókun lends to your business growth with advanced channel management and dozens of global OTA connections — you can explore our OTA integrations, connect with (unlimited) sites to sell your tours in front of new audiences, and modify sales channels anytime.
As mentioned above, we have premier partnerships with Viator and GetYourGuide, but we’re also a Google Things to do partner, so you can easily enrol in their program via Bókun. Here are some of the perks of these partnerships:
- Our Viator partnership allows us to waive Bókun booking fees on reservations from their site, helping you maximise revenue when selling on Viator. We also grant Viator users a number of free subscription checks (12, 24, or 48, depending on their Bókun package) which allows you to one-click import products to Bókun and skip the set-up in our system.
- Our premium connectivity partnership with GetYourGuide allows us to offer the most up-to-date features, best-in-class API performance, and better visibility on GYG’s platform.
- The Google Things to do direct integration allows tour operators to promote their travel experiences on Google’s apps (Maps and search results) and skip the lengthy application process.
In addition to these channels, Bókun also connects with Hotelbeds, Headout, TourRadar, Trip.com, BeMyGuest, Tiqets, Expedia, Civitatis, Klook, and more, so you can sell tours where travellers are planning vacations.
We also integrate with countless niche-specific sites so you can find the OTAs that best complement your offerings and reach more targeted audiences.
Again, you can sell across as many channels as you like and add or remove channels via the Sales Tools tab. Bookings from all channels will appear in your Bókun calendar.
We also provide performance reports to measure which channels bring in the most bookings and use insights to steer growth strategies (more on this below).
Read more: See how Sailing Windermere drives business growth by joining OTAs and accepting bookings 24/7.
Bókun Marketplace & Partner Management
In addition to our OTA connections — and what really sets us apart from other booking management solutions — we built Bókun with a partner network (Marketplace) for tour operators to connect with other businesses in the travel and leisure industry.
Our network contains 27K+ travel business partners, including travel agencies, destination management companies (DMCs), hotel and resort chains, car rental companies, and other activity-based businesses like yours.
You can connect with small, regional businesses and global companies with international reach, and there are various ways to leverage partnerships. You can:
- Partner with resellers who will promote your tours to their customer base and win bookings on your behalf. You earn new customers; partners earn commissions.
- Partner with suppliers and resell their travel services to earn commissions. Bókun allows you to easily display partner offerings on your website, where customers can easily book. This lets you expand your product line and add revenue streams while supporting partners’ success.
- Create packages with partners. You can work with other tour and activity providers to create unique combo products to fill travellers’ days, or you can package different types of travel services (hotels, car rental companies) to offer more convenient travel products for customers.
Bókun provides a suite of partner and contract management tools so you can reach out to other businesses, discuss partnership terms, and finalise contracts in our system. We also send notifications about contract renewals so you can best manage your distribution network.
See how current Bókun customers utilise the Marketplace to fuel business growth:
- Tour Marbella pulls in 54% of its bookings through connections via the Bókun Marketplace.
- Venice Tours achieved a 400% revenue increase through the Bókun Marketplace.
- Mega Zipline Iceland scales to heights & adds new revenue streams with 100+ partner contracts via Bókun Marketplace.
Bókun Product & Resource Management
Bókun’s Experience tab includes all the tools to design attention-grabbing tour listings and manage all the fine details. This module houses the product builder, where you can:
- Create listings with titles, descriptions, itineraries, locations, durations, images and videos from past tours, and day-of instructions.
- Offer add-ons for customers to purchase with experiences.
- Create availability rules to populate your calendar. Specify days and times tours are available, minimum and maximum capacities, booking cut-offs, how customers book with you, and more.
- Set pricing and use Bókun’s dynamic pricing tool to optimise rates and improve booking conversions. There are various ways to set pricing: You can charge one flat rate, create pricing categories, offer a bulk discount, or set rates for private tours.
- Assign required resources and set resource allocation rules. Bókun’s resource management module ensures you have the necessary supplies and equipment for tours. It also reinforces the availability management tool by tracking inventory and restricting bookings when resources are unavailable.
- Connect with Tripadvisor to display traveller reviews on your website’s product listings.
The product builder walks you through each step, so there’s no guesswork, and you can save templates to streamline this task in the future. Take a look at the builder and its fields below:
We also want to note the product builder allows you to create tour packages from your product line. You can easily select and combine (two or more) listings to make a package.
Bókun CRM & Customer Management Tools
Bókun also includes a native CRM, automated communications, and customer portals, which help you offer the best customer experiences, while freeing up admin time.
Our tour operator CRM captures new customer information when users contact you or begin the booking process (also capturing those that drop off to assist in abandoned cart retargeting).
It saves names, email addresses, and booking details in a neat contact book for easy reference. You can view each customer’s entire booking history and, in the case of abandoned carts, what they considered booking before they dropped off.
We back our CRM with automated communications to dispatch important emails and ensure you don’t miss a beat. It sends standard emails, such as booking confirmations, mobile tickets for tours, reminders before tours, and follow-ups after tours.
In addition, we provide a gallery of email templates (you can also add your own) to support various marketing initiatives. You can customise and schedule review requests, discount codes, marketing newsletters, and other promotional emails. This tool can also, of course, aid in abandoned cart emails.
Our system also provides handy customer portals so you can give travellers the flexibility to view, modify, or cancel reservations (without help from your team). We include links to portals within booking confirmation emails so customers can easily access portals and change reservations or purchase add-ons.
If customers modify or cancel their tour reservations, our system will send another confirmation email detailing the changes. It’ll also update your calendar and send an alert about the changes.
Read more: Best CRM for tour operators
Bókun Back-office Tools
In addition to our CRM, we offer a back-office reporting suite to measure bookings, revenue, and profitability. We provide out-of-the-box reports to review earned bookings per sales channel, partner, product, time of year, and more.
This helps you identify top-performing sales channels and popular products (vs. what isn’t performing for you), enabling you to make strategic decisions about where to focus your growth efforts and how to improve your distribution channels.
You can learn more about growth strategies in these guides:
You can also purchase additional tools to support our core functionality in the Bókun app store. We offer a more advanced reporting module, tip management solution, SMS messaging apps, and more.
Bókun Pricing & How to Get Started
The START plan, our most popular package, includes all the core features discussed above. It’s affordable for small teams and scalable to support fast-growing businesses.
This plan is $49/month with super-low booking fees of 1.5% (you can pass this fee to the customer or absorb it). We waive Bókun booking fees on Viator reservations, and managing offline bookings is always free.
We also offer two enterprise-level packages, PLUS and PREMIUM, that include Agent Portals, sub-vendor management, Zapier access, and guided onboarding support. We also offer enterprise users a yearly review with a Bókun expert to ensure they’re making the most of our platform.
Note: We also provide Bókun mobile apps (for iOS and Android) so teams can stay connected, access the Bókun booking calendar, and check customers in for tours while in the field.
Bókun earns an exceptional 4.8-star rating on software review sites — with users noting our advanced toolset, ease of use, and responsive customer support.
Start your risk-free 14-day trial and discover why thousands of operators trust us to streamline bookings, maximise revenue, and drive business growth.
2. Bookeo
Bookeo is a popular online tour booking system typically recommended for smaller teams because it offers a user-friendly toolset, is affordable, and supports multiple business areas — with several tools to drive growth.
While Bookeo boasts advanced features and has a 4.2-star rating on review sites, it’s not the most comprehensive option on this list. It fits the bill for teams looking for a better solution to manage operations and explore OTAs. However, mid-size teams and enterprises may skip Bookeo because it lacks a reseller network and some of the advanced features we see in more comprehensive tour operator software.
You can find more Bookeo reviews here.
Features
- Online booking widget
- Customisable booking management calendar
- Channel management & OTA connections
- Product management
- Availability management
- Staff management
- Native POS
- Integrations with online payment processors (e.g., Stripe)
- Automated customer communications
- Customer portals
- Waiting lists
- Upselling tools
- Options to sell merchandise, gift cards & vouchers
- Reporting
Pricing
Bookeo offers three packages:
- Standard plan ($39.95/month): This plan supports 20 product listings, 20 staff logins, and 1,000 bookings per month.
- Large plan ($79.95/month): Bookeo’s upgraded plan supports 40 product listings, 40 staff logins, and 2,000 bookings per month.
- X-large plan ($199.95/month): The most advanced plan supports 60 products, 60 staff logins, and 3,000 bookings per month.
Read more: Best Bookeo alternatives for activity & experience providers
3. Checkfront
Checkfront is another popular online booking software brand that appeals to small and growing teams.
Checkfront offers an extensive toolset with over 100 features to manage bookings, earn new customers, and support back-office workflows. It supports small teams with essentials like a website builder and lends to growth with OTA connections, an in-built partner network, and a digital marketing suite. Users also note Checkfront’s flexible integration capabilities to sync with their tech stack and support evolving processes.
Features
- Website builder
- Online booking engine widgets
- Centralised booking calendar
- Availability management
- Channel management & OTA connections
- Partner network
- Custom form builders and waivers to send to customers before their tours
- Marketing tools, including customer booking map, customer outreach & ROI tracking
- Integrations with online payment processors (Checkfront also connects with your POS and lets you send custom invoices)
- 50+ integrations & Checkfront API
- Reporting
Pricing
Checkfront charges a 3% booking fee for online reservations. You can cover this fee or pass it on to the customer. You do not pay monthly subscription fees here.
Read more: Best Checkfront alternatives comparison guide
4. Rezdy
Rezdy is a well-known name you’re likely to run into while searching for tour scheduling software. Not to mention, they’ve recently merged with Checkfront, listed above.
While Rezdy has a robust toolset and appears on Top Tour Operator Software lists, it’s not our first recommendation because it doesn’t offer great value for the money.
If you check out Rezdy’s pricing below, you’ll notice both expensive subscription fees and booking fees (they even charge you to add offline bookings to the platform!). However, Rezdy’s toolset is comparable to Bókun’s and even Checkfront’s — and both solutions are available at a much lower price point. Tour operators looking to get the most bang for their buck should skip Rezdy.
Features
- One-click website builder
- Online booking engine
- Connections with OTAs & channel management
- Reseller network
- Product management
- Reservation management
- Live availability
- Automated customer communications
- RezdyPay — Rezdy’s native payment gateway — and integrations with solutions like Stripe, PayPal, Google, and Apple Pay
- Integrations & API
- Reporting
- Mobile apps
Pricing
Rezdy offers a 21-day free trial and three paid plans to upgrade after. Packages are as follows:
- Foundation ($49/month): This starter plan includes access to online booking widgets, the website builder, the central booking calendar, and channel management. Rezdy charges a 2% booking fee per online booking and $1 per offline or agent booking in this plan.
- Accelerate ($99/month) — the recommended plan: This is Rezdy’s most popular plan because it unlocks access to more advanced tools and integrations. Rezdy charges a 1.9% booking fee per online reservation and 85¢ per offline or agent booking in this plan.
- Expansion ($249/month with 1.75% booking fees): The enterprise package grants access to Rezdy’s API and webhooks — for teams that need more advanced customisation options. Rezdy also charges 70¢ per offline or agent booking in this plan.
Read more: Best Rezdy alternatives comparison guide
5. Xola
Xola is a top-rated tour booking software with an outstanding 4.7-star rating. Users like its modern branding and user experience. The platform has a visually elegant interface and intuitive features, so there’s virtually no learning curve when adopting its solution.
Xola has an expansive toolset with booking, channel, product, resource, and customer management tools. It also includes a marketing suite, reporting, and back-office tools to promote successful operations.
Xola differentiates itself from other tour operator software with a homegrown, carefully designed booking engine that keeps customers in the checkout flow and prevents drop-offs. This is especially appealing for small teams (or even growing teams) looking to drive business from their website and increase direct bookings.
Check out more Xola reviews here.
Features
- Website building service
- Online booking widgets (for existing sites)
- Channel management & OTA connections
- Distribution network
- Inventory management
- Availability management
- Staff management
- Phone booking system to manage offline reservations
- Native point-of-sale (POS)
- CRM
- Marketing tools to promote your tours & retarget customers
- Digital waiver solution
- Customisable tickets (and ticket scanning tools for convenient check-in)
- Reporting
- Mobile apps
Pricing
Xola charges customers a variable partner fee when they book online; this fee is typically 1.9% + 30¢ but can be as high as 6% (especially for international transactions).
Xola does not share full pricing details online. If you’re interested in Xola’s solution, we suggest contacting their team to learn more about pricing and fees.
Read more: Best Xola alternatives comparison guide
6. FareHarbor
FareHarbor is another leading online booking system for tour operators because it’s a Booking.com partner — offering benefits for tour operators selling on that site.
FareHarbor appeals to businesses at all growth stages, and the platform includes all of the expected tour operator software tools. It has an advanced booking management module, features to explore sales channels, product and resource management, and back-office reporting.
In addition, the FareHarbor team offers a specialised website-building service for small businesses, where they will design, SEO-optimise, and manage a WordPress site for your brand. They also provide the FareHarbor Distribution Network to help growing businesses flourish.
The potential downside with FareHarbor is high fees — they charge variable booking fees of up to 6%, and some of their tools and services cost extra (like the website building service).
Features
- Website-building services — FareHarbor charges an extra fee for this service
- Online booking widget
- Customisable booking calendar
- Connections with OTAs & channel management
- Reseller network
- Product management
- Availability management
- Staff management
- Native POS
- Integrations with Stripe
- Customer portals
- Fast check-in features & online waiver tools
- Options to sell memberships
- Reporting
- Mobile apps
Pricing
FareHarbor charges travellers a variable booking fee (up to 6%) at checkout.
Read more: Best FareHarbor alternatives comparison guide
7. Peek Pro
Peek Pro is a nice solution for tour operators looking to accelerate growth. It includes a robust toolset with OTA connections, the Peek reseller network, marketing tools, options to sell memberships, plus a stand-out offering, Peek Capital, for tour operators to secure business financing.
Aside from its wide range of features, users like Peek Pro because it improves and streamlines the booking process for customers. Users also note that Peek Pro provides flexible payment options that customers often enjoy — allowing them to split payments, pay by invoice or use Apple Pay, and even tip employees. The platform also has convenient digital waivers and check-in tools to ensure you deliver the best experiences on the day of tours.
On the tour operator side, users like Peek Pro’s modern, elegant, and user-friendly interface, making it easy to learn and onboard staff.
While Peek Pro earns its 4.7-star rating for good reasons, Peek’s high booking fees are worth mentioning. The site doesn’t disclose all pricing details, but user reviews suggest fees are as high as FareHarbors, at 6%.
Find more Peek Pro reviews here.
Features
- Online booking widgets
- Customisable booking calendar
- Reservation management
- Integrations with OTAs & channel management tools
- Availability & staff management
- Options to sell memberships, add-ons, bundles, gift cards & vouchers
- Marketing tools (including customer retargeting)
- Dynamic pricing
- Fast check-in features, including digital waivers, Kiosk mode & ticket scanning
- Customer portals
- Peek reseller network
- Peek Capital (to apply for loans)
- Inventory management
- Native POS
- Integrations with online payment processors
- Reporting
- Mobile apps
Pricing
Peek Pro doesn’t share pricing online, but reviews suggest high booking fees (up to 6%).
Read more: Best Peek Pro alternatives comparison guide
8. TripWorks
TripWorks’ booking platform supports tour operators and attractions, like amusement parks, managing high-volume ticket sales. It’s typically recommended for mid-size and larger teams, with features to execute digital marketing campaigns, explore new sales channels and partnerships, and maximise revenue.
The platform includes a comprehensive toolset with online booking widgets, advanced booking and availability management, OTA connections, a reseller network, and back-office tools. Users also like TripWorks for its native digital waiver solution, which makes it popular with activity-based businesses and outdoor excursion tour operators.
Positive reviews of TripWorks highlight its flexibility and customisation options; users say the platform packs a lot under one roof and mention the helpfulness of TripWorks customer support team. However, users warn of an initial learning curve here and say set-up can be tricky without the guidance of TripWorks’ team.
Find more TripWorks reviews here.
Features
- Online booking widget
- Connections with OTAs & channel management
- Reseller network
- Reservation management
- Product & availability management
- Dynamic pricing
- Digital waivers
- Marketing tools to build campaigns & manage online advertising
- Integrations with marketing software & business applications (including Google Analytics 4, Looker Studio, Google Ads, CallRail, TikTok, & more)
- Native POS
- Integrations with Apple Pay & Google Pay
- Options to sell gift cards & vouchers
- Reporting
- Mobile ticket scanning app
Pricing
TripWorks provides a free plan so users can explore the features and decide if it’s the right solution.
In addition, TripWorks offers two paid packages: the standard plan with all core features or a custom enterprise plan. TripWorks does not disclose pricing for either option.
While TripWorks doesn’t share monthly subscription rates, the site notes that TripWorks charges travellers a transaction fee (2.9% + 30¢) at checkout.
Read more: Best alternatives to TripWorks comparison guide
9. The Flybook
The Flybook tour operator software markets its solution to outdoor adventure providers — like zipline operators, trail guides, white water rafting companies, rock climbing teams, caving guides, and more — with advanced features like digital waivers, inventory and rental management, and Land Use reporting tools.
In addition to tour operators, the brand also works with lodging properties like ski resorts and large-scale attractions like amusement parks. Its booking system is a popular solution for businesses of all sizes.
The Flybook’s feature set covers everything from booking management to OTA connections and reporting tools. However, it’s worth mentioning that it does not include a native reseller network, so it only supports growth so far.
Tour operators appreciate The Flybook brand because it was founded by a former tour operator who designed the solution to manage his fishing tour company. The brand offers exceptional support for new teams transitioning from manual methods to booking software.
While The Flybook earns a 4.6-star rating and positive customer feedback, many users warn that the platform can be challenging to set up and learn (which is where their customer support team comes in).
Find more reviews of The Flybook here.
Features
- Online booking engine — this platform does not include a website-building tool
- Reservation management
- Availability management
- Connections with OTAs & channel management
- Rental management, with tools to list rental equipment and sell reservations online
- Staff & resource management
- Automated customer communications
- Tools to sell gift cards & memberships and offer promo codes & bundle deals
- Smartwaivers
- Kiosk mode — where walk-ups can book reservations & sign waivers
- Payment management (with tools like Rain Checks)
- Integrations
- Reporting
- Land Use reporting tools — unique to Flybook
- Mobile apps
Pricing
The Flybook does not share rates online — you must schedule a demo with the team for a custom quote.
10. TrekkSoft
The last option on our list, TrekkSoft, is another option like Rezdy. We hesitate to recommend it due to its expensive pricing and poor value for money. However, we include it here because you will likely encounter it as you compare reservation systems.
TrekkSoft earns good customer reviews, with a 4.4-star rating, and offers a comprehensive toolset to support booking management and back-office processes. The booking platform also fuels growth with OTA connections and a partner network. The brand has a good reputation because it was founded by tour operators for tour operators, and they offer top-notch customer support.
However, as mentioned, TrekkSoft’s pricing is expensive, and the extra cost doesn’t feel justified. The toolset is pretty standard, it competes with many of the names we’ve reviewed above, and TrekkSoft doesn’t boast OTA partnerships or offer any stand-out functionality. Therefore, teams with tight budgets (or just teams looking for a cost-effective option) should skip TrekkSoft.
Read more TrekkSoft reviews here.
Features
- Customisable booking calendar
- Custom website builder
- Booking widgets for existing sites
- Availability management
- Connections with OTAs & channel management
- Partner network to establish contracts with suppliers & resellers
- Integrations with payment processors (Stripe, PayPal, Google Pay, and Apple Pay)
- Payoo (TrekkSoft’s native payment gateway)
- Resource management
- Reporting
- Mobile apps
Pricing
TrekkSoft offers three packages:
- Commission (TrekkSoft’s “free” plan): This limited plan includes access to the booking engine, channel management, and integrated payment gateways. TrekkSoft charges a $850 set-up fee, booking fees (5% for website bookings, 3% from OTAs and partners, and a 60¢ fee for offline bookings), and transaction fees (2.5% + 27¢). TrekkSoft also requires a 12-month contract for this plan.
- Accelerate ($150/month): TrekkSoft’s upgraded plan grants access to the reseller network and more advanced tools. TrekkSoft also charges booking fees in this plan (2.5% for online bookings and 60¢ per offline booking).
- Ultimate ($300/month): This plan grants full feature access, and TrekkSoft charges the lowest booking fees here (2% for online bookings and 60¢ per offline booking).
Read more: Best TrekkSoft alternatives comparison guide
Getting started with Bókun
Bókun’s all-in-one software solution is designed to empower tour operators in the digital age.
By centralising booking management, product listings, resource allocation, staff scheduling, customer experiences, and back-office operations in one platform, Bókun helps teams stay organised while reducing the need for multiple software subscriptions. Its intuitive interface and comprehensive toolkit enables operators to focus on delivering exceptional experiences (vs. managing administrative tasks).
With scalable pricing options and a commitment to supporting tour operators at all growth stages, Bókun offers business owners a pathway to streamline operations, expand their reach, and achieve sustainable growth in today’s competitive landscape.
Start your 14-day free trial to see how Bókun can help your teams work smarter, not harder.
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